What is Google My Business?
Google My Business is one of Google's tools that you can use to manage your business display, so that it appears on the Google search page and also Google Maps. Have you ever opened a business in Google search and displayed all information about the business from the address, map, opening hours, website and so on.
Well, you can get a look like that by using Google My Business or other terms Google My Business. With this tool, you can fill in information about your business in detail.
The goal is to inform your potential customers about your business information when they search on the Google search engine. And what is displayed is not only information in the form of address, opening hours, maps. You can also get reviews directly from your customers on Google My Business.
These reviews will have a positive impact on your business. Because later it will attract the attention of your potential customers to know your business.
Benefits of Google My Business
If you are still hesitant to use Google My Business, then check out some of the benefits we found from the Google My Business tool.
Businesses are Easier to Find
One of the biggest benefits of Google My Business is that your business will be easier for potential customers to find. Because when customers search for your business on Google, the search will display various information such as address, opening hours, contact and website.
Now from this information, these potential customers will use Google Maps to show the way to your store later. Not only that, the benefits of Google My Business can improve SEO.
When customers search for your business on Google, chances are that your business will appear on the first page of the search. Moreover, Google My Business has an analytics feature that can help you to analyze your business performance and implement a more appropriate next strategy.
Prospective Customers Get Information Easier
Nowadays, many potential customers do online research first before they come to the store to buy something. Well, Google My Business tools can be one solution to provide information about customers so that they can more easily and in detail get information about your business.
Detailed information, will make customers no longer hesitate to come directly to your place of business. For example, there is a customer who wants to come to your restaurant. The customer is searching for your restaurant name on Google and the customer sees the various menus offered, complete with prices.
Not only information on the dishes provided, the search results also bring up information related to the address and opening hours. These details make it easier for potential customers to recognize your business and immediately decide to come to your restaurant.
Trust will increase
As explained in the previous discussion, Google My Business has a review feature that you can use to increase customer confidence in the business you are running.
With these reviews, especially positive reviews about your business services, it will be easier to increase the trust of your potential customers. When they see these reviews on Google, they will no longer hesitate to use your services or buy your products.
Think With Google conducted a study that there are about 88% of customers trusting online reviews, it is the same as recommending these services and products to people who are nearby.
So, the more positive reviews you can get. Then the greater your chance to gain trust and high profits later. It is not surprising that online business activists include increasing positive reviews as one of the ways to build brand awareness on the website.
How to Sign Up for Google My Business/Google My Business
To be able to register your business with Google My Business, you first need a Google account. You can use your existing Google account or create a new Google account.
How do you register your business with Google My Business? Here's the explanation for you:
Step 1: Sign in/Log in to your Google account.
Step 2: After logging in, please visit Google My Business and click the blue button that says "Manage Now".
Step 3: After logging in, enter your business name to be displayed on the search page..
Step 4: Then, select your business category. For example, here is a clothing store and click Next.
Step 5: Now enter the full address for your business location. Later the address will appear on Google Maps so that it is easier for customers to find..
And click Next as in the image above.
Step 6: Select either Yes or No.
Step 7: Add your business contact info. (Optional) You can skip this step.
Step 8: Now in order for you to fully manage your Google My Business account, you need to verify it and the way to verify Google My Business is very easy, enter your contact name and click the send button. Check the details in the following image:
Later, Google will send you a postcard containing a unique verification code. To confirm that your business is located at the address listed.
Once you get the verification code sent by Google, it will be valid for 30 days. So enter the code immediately on the page provided.
Note: Make sure the address on Google Maps that you entered before is accurate, so that the unique code that will be entered later is accurate.
Apart from sending a unique code via POS, there are several other verification methods such as Phone and SMS, Email, Video Recording and Live Video Call. Only for certain circumstances sometimes only one method is displayed, such as in this demo we only found one verification method, namely through sending a unique code via the POS office.
Enter your Google My Business Verification Code
After you get the unique code sent by Google via the post office. It's time to enter the code, how to enter the Google My Business verification code is very easy, here are the steps:
Step 1: Sign in to Google My Business.
Step 2: Open the location you want to verify.
Step 3: Click the location verification button and look for the verify now button.
Step 4: In the code field, enter the verification code in the letter you got from Google.
Step 5: Click for kirim.
You have successfully verified and usually this verification process takes up to 3 working days, you can check regularly on the search page and maps.
While waiting for the verification process to be completed, you can complete the missing information. After verification is complete, immediately insert your business google maps to the website. You can find a discussion on how to add google maps on the website through the Exabytes Indonesia blog.
Spread Your Business Information on Google with Google My Business
That's some brief description of Google My Business or some people call it Google My Business complete with an explanation of how to register an account, its benefits and how Google My Business works.
Basically, Google My Business is a free tool that you can get to make it easier for you to manage your business online. With Google My Business, business-related information such as website, address, store opening hours and so on can be easily found by potential customers.
Not only will your business be easily found on search engines, the website you add to the tool can improve local SEO performance even more. Simply put, Google My Business will help your website's visibility.
What if you still don't have a website? Relax, you can still register Google My Business. It's just that, if you don't have a website yet, we recommend making it immediately. Now making a website is very easy, there are many professional website development services by offering cheap website development services that suit your budget.
So, there's no need to linger any longer. Let's create your website and don't forget to use one of Exabytes Indonesia's hosting services!
Good luck improving your business!
